Be the One

Be the one who takes the lead.

Build a devoted workforce
Create a culture of inspired purpose
Lead with empathy
Engage the hearts of your people

Work Culture and Leadership Keynote Speaker

Allison Massari helps leaders and teams rediscover the power
they have to elevate culture, strengthen relationships, and bring
out the very best in themselves and one another.

“My lasting memory was an audience giving Allison a three-minute
standing ovation. 
I’ve had the pleasure of having Allison speak at two
user conferences… and she once again delivered.


— Justin Steinman | Chief Marketing Officer | Therapy Brands |
Former Chief Marketing Officer | GE Healthcare Digital

 
 
 

Unlock the Potential Within Every Person
Elevate the Culture of Your Organization

Audiences Walk Away With

• Greater confidence, and personal ownership in their work and life.

• A deeper understanding of how we each shape culture through everyday actions.

• The inspiration to elevate relationships, strengthen trust, and contribute at a higher level.

• An empowering mindset to successfully handle this world of extreme change.


“A Powerful, Heart-Opening Experience” — “Thank you so much for sharing your powerful, immersive journey into self-leadership, expansive thinking and joyful appreciation at our Conference. This was a great reminder that we can lead with presence, ignite workplace culture and transform our lives. 💙 We can’t thank you enough! “ #ALABuzz
— Association of Legal Administrators (ALA)

DELIVERABLES IN ALLISON MASSARI’S Work Culture KEYNOTE

  • Get Empowered to Step Forward in Work and in Life—To Be the One 

  • Expand Courage and Unconditional Confidence

  • Unify Your Leaders and Workforce through a Heart-Led Culture Shift

  • Discover How to Nurture the Mindset Needed to Lead with Empathy

  • Learn the Incomparable Art of Expressing Your Appreciation for Those Around You

  • Acquire an Unexpected & Game-Changing Mindset to Alleviate Burnout

  • Activate a Buoyant Aliveness and Inner Vitality for your Work and Life

  • Amplify Self-Leadership: Having Personal Command in All Moments

Uplift Your People — Uplift Yourself — Be the One℠


Be a Witness to Someone's Greatness | 2 Minutes

“We can each defiantly choose to bring goodness into the world, no matter what is happening. Instead of waiting for the WORLD to give us what we want and crave….. We can make the decision to GIVE what we want to RECEIVE—To Be the One.”
— Allison Massari

Lead with Empathy. Celebrate a Culture of Kindness.

Company culture has never been more important. It is a key driver of success for both individuals and businesses, and is a tremendous differentiator in the marketplace—attracting clients and employees and setting the stage for long term business profits and growth.

Your people define the identity and uniqueness of your company. 

According to Gallup polls, when people feel aligned with their company culture, they perform better. Managers view a candidates' connection to the culture of equal importance to their skills and experience. 

In today’s hyper-evolving world, if you want to retain top talent, combat burnout and turnover and succeed on every level—make your work culture so good people don’t want to leave.

An exceptional company culture creates a work environment where:

  • People feel engaged, supported, valued, and trusted

  • They experience a sense of purpose and impact in their work

  • They feel genuine care within the workplace

  • They can grow professionally—in their knowledge and skills

  • They are in alignment with the greater mission of the company

The best work culture starts with inspired leadership. Allison Massari’s groundbreaking keynote boosts confidence, celebrates genuine care and new ideas, and stimulates empathic leadership. Hiring Allison signals to your people that you are investing in each of them personally and professionally, and that their happiness and well-being is valued and is a part of your culture that you celebrate.

As Allison explains in her stunning presentation, heart-led leadership is also about self-leadership. When each individual recognizes their own vital role in the work environment and the success of the company—they are taking charge of their culture and radically transforming their experience of their work and life. Through Allison’s encouragement and the profound lessons of her speech, each person is ignited to be a force of light for themselves and each other. 

"Yes, we want to empower people to feel their autonomy and dial into their gifts and contributions as individuals… AND we want to pull people in—to feel a sense of community, a sense of loyalty—to feel genuinely connected to others and to their work. There is a deep satisfaction in going beyond oneself as an individual and feeling part of a team."—Allison Massari


Radical Appreciation of Others

The Essentials of Seeing Someone’s Greatness | 1 Minute

What Makes a Beloved Leader | 1 minute

Be a Witness to Someone's Greatness | 1.5 Minutes

The Story of the Fire | 5 Minutes

Testimonials | 4 minutes

The Hero in a Blazing Fire | 5 Minutes

The Fire Within℠ Promo Reel —Excellent for Resilience, Burnout, Mindset, & Inspiration—Through Storytelling | 6.5 Minutes

Mastering the Art of Resilience from The Fire Within℠ | 6 Minutes

The Power of the Human Spirit | 6 Minutes

Secrets to Happiness and Wellbeing | 5 Minutes

The Power of the Mind | 6 Minutes

CLIP: The PBS interview by Vince Poscente about her insights on resilience.

 

“When we defiantly choose to keep our light shining no matter what —there is a phenomenon that happens. We are suddenly accessing something that is so expansive inside of us, and so much bigger... that is so beyond just pure grit, and determination.

In the fullness of true resilience you don’t just survive—you become a better version of yourself on every level.

You come into true aliveness.”
— Allison Massari

Work Culture Keynote Description

Be the One℠: The Decision to Take Charge, Care Fiercely and Shine Defiantly no Matter What

When your leaders are stretched thin, they don't need to be told to keep going. They need to see how. In her timely and visionary keynote, Hall of Fame Speaker, lifetime entrepreneur, burn survivor, and celebrated artist, Allison Massari provides powerful answers to successfully navigate change, develop innovative thinking and grow an empowered sense of purpose and personal command. Through masterful storytelling, packed with content, you will learn to see life and work from a completely new and exciting lens. 

Allison explains, “Instead of waiting for the world to give us what we want and crave, we can make the decision to GIVE what we want to RECEIVE—to ‘Be the One.’ This is a way to take charge of our work culture, and radically transform our experience of our lives.” 

She creates a profound in-the-room transformation. Transported by a renewed sense of unity and inspiration, your teams will walk away feeling revitalized, refreshed, and ready to embrace challenges as opportunities for growth. 

Be the One℠
Be the one who makes the decision to take charge.
Be the one who cares for yourself and others.
Be the one who is the visionary.
Be the one who does not give up.

“We Don't Wait for the World to Change. We Change.”—Allison Massari

Deliverables FOR “Be the One℠”

  • Get Empowered to Step Forward in Work and in Life—To Be the One 

  • Expand Courage and Unconditional Confidence

  • Unify Your Leaders and Workforce through a Heart-Led Culture Shift

  • Discover How to Nurture the Mindset Needed to Lead with Empathy

  • Learn the Incomparable Art of Expressing Your Appreciation for Those Around You

  • Acquire an Unexpected & Game-Changing Mindset to Alleviate Burnout

  • Activate a Buoyant Aliveness and Inner Vitality for your Work and Life

  • Amplify Self-Leadership: Having Personal Command in All Moments

The Fire Within™: The Art of Bold Self-Leadership

Launching with a powerful story of triumph after being burned alive in a fire, Allison Massari’s astounding resilience keynote offers essential tools to immediately rise above any obstacle and ignite an unquenchable passion and inspired vitality. 

Through breathtaking storytelling, Allison teaches creative, fresh concepts to achieve a rare mindset. She states, “In the fullness of true resilience, you don’t just survive, you become a better version of yourself on every level. You come into true aliveness.” With genuine encouragement and support, Allison intimately shares the nuances of how to respond to change and difficult circumstances with courage, purpose, and the strength of an open heart. This transformational keynote celebrates the power of taking personal responsibility, elevates confidence and well-being, and reconnects audiences to a sense of true purpose and fulfillment in their work. Your audience will be forever changed.

“You were OUTSTANDING! We have been talking for years and years about the need to address burnout…YOU just DID!!”— McKesson 

Deliverables for The Fire Within℠:

  • Triumph Through Change 

  • Expand Courage and Unconditional Confidence

  • Amplify Self-Leadership: Have Personal Command in All Moments

  • Clearly Understand the 5 Components of a Resilient Mindset

  • Inspire Compassionate Leadership

  • Unify Your Workforce

  • Grow Inspired Personal and Professional Development

  • Establish a Foundation for Wellness and Well-Being

  • Ignite the Power of the Human Spirit


“I watched as the entire room rose to their feet in a standing ovation. Her work is phenomenal, and life altering. …I don’t believe there is a group who could sit before the pure magic Allison brings to a room and not be forever changed.”

Jessica Chapman
Neuroscience Sales Representative
Global Pharmaceutical Company
Ranked 119 on Fortune 500

 
“The life we want—a life filled with miracles, sweetness, joy, success, fulfillment, possibility—not only requires our patience and our relentless efforts… It requires our willingness to always be brand new, to be fresh, to give ourselves space to change, to have that personal renaissance—that rebirth.”
— Allison Massari

Title Options

Title Options for Allison’s Keynotes:

Be The One™: The Decision to Take Charge, Care Fiercely and Shine Defiantly no Matter What

The Fire Within™: The Art of Bold Self-Leadership

The Art of Resilience™: Make Your Life a Masterpiece

Wellness and Well-being at Work: Empowering Employees to Better Manage Their Lives

The Power of One™: Change Your Life and Your Workplace

Tone: This program is described by Allison’s clients as "energizing” “brilliant” “Heartfelt” “completely unique” “life-changing."

“The truth is, the same internal fire and ‘command of self’ that I needed to heal my life is exactly what has given me success professionally. They are all the same qualities. This is the type of personal and professional development that I embrace fully and love to teach.”
— Allison Massari

Allison Massari Offers Unparalleled Benefits

Inspiration

Allison has the ability to powerfully capture an audience with her unique story. Individuals and teams experience true inspiration, and are more present, uplifted and engaged in work and in life.

Mastery

Allison’s program offers tools to naturally elevate self-mastery—which inspires creativity, motivation, and productivity.

Meaning

By teaching the essential skills of self-leadership and expressing appreciation for others, participants feel more engaged and passionate about their work, resulting in a healthier, more gratifying work environment.

Happiness

Build a foundation for personal and professional well-being through new vision and expanded thinking.

Productivity

Equipped with tools to be more engaged, motivated and unified, employee loyalty, ownership, and efficiency reach new heights of achievement.

Confidence

Participants learn to activate self-leadership, innovate, and constructively engage with co-workers and the world around them.

Ingenuity

Audiences gain a completely fresh outlook on their job and their lives, invigorating their enthusiasm and imagination. Creativity is activated through Allison’s vibrant storytelling and unique lessons.

Appreciation

Allison brilliantly and generously teaches the incomparable and vital art of expressing your appreciation for others.  

Transformation

Allison’s program is truly life-altering, and paradigm shifting. The audience will be forever changed

 
 
 
“What is it we all want? We want to live with passion, focus and clarity. We want success, genuine well-being… inner peace. We want to be powerful in our lives, equipped with the capacity to handle the unexpected, and with the tools to successfully navigate difficult people and challenging circumstances. But it’s more than that – we want to feel like we’ve come alive, that we’re living our mission, walking in the world, vital… I specialize in helping people transform their personal and professional lives. You will experience profound results – and a lot of heart. I’m all yours.”
— Allison Massari

Industries & Event Types for Allison’s Keynote:

Allison expertly adapts her message to each industry and speaks to a diverse range of audiences. She will be delighted to speak with your leadership team on how to specifically connect with your group, align with your mission, and also support your vision and goals for your conference.

 
  • Employee Appreciation Events

  • Fundraisers

  • Leadership/Manager Retreats and Conferences

  • Client/Customer Events

  • All-Staff Events & Retreats

  • Team Building Retreats

  • Employee Appreciation Events

  • Off-site Meetings

  • Vision Retreats

  • Awards Events

  • IT

  • Sales

  • Pharmaceutical

  • Human Resources

  • Finance

  • Insurance

  • Healthcare

  • Non-profits

  • Humanitarian Groups

  • Entrepreneurs

  • Business Inspiration

  • Energy

  • Real Estate

  • Agriculture

  • Manufacturing

  • Associations


“Science now definitively proves that the ability to navigate change and adversity are directly linked to the bottom line of your business.”
— Harvard Business Review
 
 

“I am here to not only deliver powerful takeaways…
 I am here to speak to your soul.”

—Allison Massari

Allison customizes her speech to fit the specific needs and concerns of your organization. She also offers a Q&A, fireside chat style, after the keynote where she can help with specific concerns and provide tactical solutions for people to feel empowered through self-leadership, caring for themselves and others in a more profound way, and having more command managing the challenges of work. 

Why Hire Allison?

  • Hall of Fame Keynote Speaker—Recipient of the Council of Peers Award for Excellence [CPAE®]—A Lifetime Achievement Award in 2025

  • Trusted by Global Companies for High Stakes Events

  • Main Platform presenter at Million Dollar Round Table (MDRT)—Audience of 8,600

  • Reaching audiences in over 75 countries

  • Named a top speaker on the 100 ICONIC Business Speakers list

  • Voted a “Meeting Planner’s Favorite Speaker” – M&C Magazine

  • Mesmerizing—with her stunning, original visual artwork as an unforgettable backdrop

  • Providing clarity, courage, hope and encouragement—renowned for uplifting audiences and transforming mindset and work culture

  • Unique history as a diversified entrepreneur, burn survivor, award-winning artist, top keynote speaker, and professional coach and consultant

  • International TEDx speaker

  • Takes you on a journey with jaw-dropping stories that are infused with wisdom, boldness, and inspiration—packed with take-aways

  • Featured expert in the documentary “ReSolve” (narrated by Scott Neil, Head of Special Forces, US Military, Afghanistan)

  • Global Giants hire Allison, including: Microsoft, Eli Lilly, Capital One, CVS Health, Mayo Clinic, and many more

  • The audience is forever changed


“...the message sent by neurological, psychological, and organizational research is startling in it’s clarity. Emotional leadership is the spark that ignites a company’s performance, creating a bonfire of success or a landscape of ashes.”
— Harvard Business Review
 
 
Allison Massari delivering her keynote to 8,600 people from 75 countries at Million Dollar Round Table in 2013.

Allison Massari delivering her keynote to 8,600 people from 75 countries at Million Dollar Round Table.

Praise for Allison Massari

“She is, without question, one of the most delightful presenters and personalities we have ever hired. “
“If you are looking for someone with a compelling message of hope, of tenacity and of grace, it is my pleasure to unhesitatingly recommend Allison Massari. She is, without question, one of the most delightful presenters and personalities we have ever hired. She is engaging. She is sincere. She is kind. And she is so easy to work with. My promise: if you bring Allison to your event, you not only will be pleased with the content, you will enjoy the experience every step of the way. ”

Rick Long
Petroleum Equipment Institute
General Manager – Associate General Counsel
PEI Journal Editor in Chief

 

“I can honestly say that after 20+ events in the last 8 years we have never had such a positive reaction from our attendees. Allison has an incredibly intelligent and artistic way of presenting her emotional story.  From the moment she said hello, she had the undivided attention of everyone in the room.”
“Her delivery was exceptional and unlike any I’ve seen before, as she has an amazing ability to appeal to the audience’s multiple senses and emotions.  Would we hire Allison again?  Absolutely!  But I think we’ll have a very hard time finding availability based on the reaction of the meeting planners in our audience that wanted to book her for their upcoming events.”

Kelly Foy
CEO
Elite Meetings International, Inc.

 

“This gal has a message everyone needs to hear! She’s a MUST SEE! : ) Don’t walk, run to her next presentation!”

Brian Garver
VP, Sales and Marketing
KeyBridge Medical Revenue Care

 

“My job enables me to see world class speakers quite frequently.  Truly, I have never been as moved by a story as I was by yours.”
“Allison, your incredible message of kindness, forgiveness and love was truly delightful and something I think of frequently.  You have a heart of gold, and the authenticity with which you convey your message is beautiful.  My job enables me to see world class speakers quite frequently.  Truly, I have never been as moved by a story as I was by yours.  I feel blessed to have been able to hear you and I am GRATEFUL that you decided to share your story.  I can’t wait to see you again!  Thank you.”

Jennie Pauling
Senior Relationship Manager and Vice President
Wells Fargo Asset Management

 

“As Executive Director I give very few guarantees—I guarantee that you will love Allison Massari.”
“After I had hung up the phone with Allison I was still hanging onto the phone as if I wanted to hold on to her, because that is the way you feel about Allison when you brush up against her. I can tell you that she is just aglow. She is magnificent.”

Katee Tully
Executive Director
The Morean
St. Petersburg, FL

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“…the three-minute standing ovation…”
“What’s the lesson? Plain and simple—it’s the little moments in life that have the greatest impact and you never know what little moment is going to change the world, so you better be prepared for it. …If you had been at Centricity LIVE, you could have seen the three-minute standing ovation that Allison got after her talk yesterday. And you could have seen the customer who came up to me, hugged me, and thanked me for bringing Allison to Centricity LIVE, telling me that Allison’s speech ‘has changed my outlook on life.’ …”

Justin Steinman
Vice President and General Manager
GE Healthcare IT

 

“In a word, astounding! One of the most memorable and impactful keynotes in CIO Forum history.”

Keith Fraidenburg
Vice President, Education & Communications
CHIME/HIMMS Conference

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“When we opened the TEDxZaragoza conference with Allison, it was like dropping a bomb… Her work is so thorough, so careful. Every sentence, every comma, every pause, the pronunciation of every word, are doubly, triply checked and pondered. It is plainly counterintuitive that the result is so incredibly emotional despite this infinite attention to detail. Yet it is. As I later said to her, “It is a great power to be able to make people laugh and cry in only 18 minutes. How does she do it? My guess is that one of the secret ingredients is to tell exactly what you think, to show what you feel… to actually feel it on stage! It is very different from the careful work of an actress, who strives to convince that she feels something which is not there. Allison’s only aim is to accurately and intensely communicate what she actually feels… and the laughs and the tears in the audience confirm that she achieves it remarkably.”

Pablo Echinique
TEDxZaragoza Co-Organizer
Scientific researcher at the Spanish National Research Council
Zaragoza, Spain

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Allison Massari Videos

"The Fire Within" Promo Reel | 6.5 minutes | (Excellent for Resilience, Empowerment, Mindset, and Inspiration)

The Essentials of Seeing Someone’s Greatness | 1 Minute

Clips Below from “The Fire Within”

(Excellent for Resilience, Empowerment, Mindset, and Inspiration)

The Power of the Human Spirit | 6 Minutes

WATCH NOW | Mastering the Art of Resilience | 6 Minutes

Secrets to Happiness and Wellbeing | 5 Minutes

The Hero in a Blazing Fire | 5 Minutes

The Power of the Mind | 6 Minutes

The Massari Resilience Mindset℠ | 4 Minutes

WATCH NOW | The Story of the Fire | 5 Minutes

A Fireside Chat with Allison | 2 Minutes

Clips Below from “Be the One℠”

(Excellent for Elevating Work Culture, Burnout, Self-

Leadership, Mindset & Retention)

What Makes a Beloved Leader | 1 Minute

Meet Allison | 1 Minute

Hear Allison's Excitement About this Keynote | 1 Minute

Be a Witness to Someone's Greatness | 2 Minutes

Testimonials | 4 minutes

Vintage Testimonials | 5.5 minutes
We are all sentimental around here and we just can’t let go of these lovely older testimonials.